Shine and Charm is the top rated online shop in Egypt, selling Silver 925 accessories, Silver Watches, Silver Bracelets, Silver Necklaces, Silver Rings and Fashion Accessories for women, men, girls and boys.
Shine and Charm has been Founded in 2019, Shine and Charm silver continues to honor the family legacy positioning it at the helm of Egypt’s diamond retail brands. Its flagship stores are designed as imperial palaces, portraying the lavishly chic era of the 40’s and offering customers a royal experience, where elegance is an aspiration, while also displaying contemporary designs.
Shine and Charm gemologists travel the world in search of the finest diamonds and gems, ensuring they source only those that meet the highest standards.
Our designers and artisans create exquisite pieces inspired by happiness, reflecting a diamond’s mysterious and spectacular allure. Our pieces bring joy to their owners and delight all who appreciate beauty, in all of its different forms.
Our bonds with customers are created to last a lifetime. We proudly consider ourselves their trusted advisors and strive to honor their loyalty. We believe it is every customer’s privilege to own a unique piece of Shine and Charm forever, reflecting their own individual character and style. For this reason, “Shine and Charm Customized Designs” provides customers with this opportunity to craft personalized statement pieces. Our commitment to excellence extends to after-sales services including polishing, resizing, ultrasonic cleaning, engraving and repairing.
Our ambitions are intrinsically linked to New Egypt Silvers’s philosophy of providing customers with only the very best quality of products and services, with the help of cosmopolitan craftsmen and designers. We hire the best people, to provide our customers with unparalleled service. Our staff members have passed through rigorous training courses, equipping them with exceptional technical skills and ensure that they abide by the highest codes of ethical practice.
We aim to become Egypt and the region’s premier jewelry brand while reinforcing our geographic footprint and strengthening our worldwide strategic alliances.
Shine and Charm Vision
Set trends in the jewelry making in Egypt and the MENA region.
Put our hearts into delivering superlative value to our customers.
Acquire the latest technology and expertise to design and manufacture each diamond piece with exceptional beauty and quality standards.
Endeavor to reimburse our community both on the material and the moral perspectives.
